Many classrooms around the world are embracing digital transformation. Not just developing much needed digital skills, but allowing students of all ages to develop their knowledge in areas such as languages, literacy and classic academic subjects outside traditional educational environments. The development of EdTech means that people can access this from their mobile devices making it easier than ever to embrace a wide range of expert knowledge across the globe. EdTech is quickly becoming an allure for customers of all ages, and a key lever for Telcos that want to retain and grow their customer base. Looking to the future, Edtech has exponential projected growth as the next generation grows alongside technical advances.

The rise in mobile devices has seen a massive growth in applications and content. Over the past few years, due to global events, apps have become more popular than ever and have been able to connect people in business, love and many other areas of their lives. Two major points of content applications are consumer spending and downloads, these are what drive different verticals. Discovering which verticals are growing means that telco companies can identify certain trends to attract and retain customers.