Digital Virgo continues to expand its Peak fitness platform. This time the launch is in Chile with our carrier partner Movistar – it is the first launch of Peak in LATAM.
Thanks to the integration of Carrier Billing, Movistar users in Chile will be able to access the digital service and pay for their favorite content conveniently, quickly and securely through their monthly mobile bill.
In addition to its advantages, Carrier Billing is a payment method that is perfectly adapted to the reality of the LATAM region and Chile, where only 30% of the population has a credit card while the vast majority owns a smartphone.
Supporting Telcos to enrich their offer with Premium Content
The launch of Peak with Movistar Chile joins other launchings in the country that we worked together on. A long-term partnership to help the telco make the most of mobile payment and position itself at the heart of the digital entertainment ecosystem.
At Digital Virgo we support mobile operators to animate, retain and grow their customer base by integrating premium content to their offer. Fitness, Entertainment, Education, VOD, Music, eSport, Gaming… A fast and secure integration linked to user acquisition campaigns and bundling operations to boost the revenue.
More about Peak Bodyweight Workout
Digital Virgo’s fitness app Peak is a premium digital service based on a fully personalized training program, including exercise & workout, nutrition and activity tracking.
Today, Peak operates in eight countries connected to the major Telecom Operators (France, UK, Poland, Italy, Belgium, Portugal, Spain and now Chile). It is also available in nine languages (French, English, Polish, Italian, Spanish, Portuguese, Brazilian, Slovak and Russian) like this meeting local consumer expectations in each geographical area.
Digital Virgo’s Teams worked in partnership with TUIWOK, a subsidiary of the major Endemol Shine Group, on the creation of the premium videos adapted to everyone’s goals and levels. In addition, the training programs were featured and supervised by recognized professionals in the fitness world.
Discover more about the digital service here.