By 2021, it is predicted that esports will attract more than 495 million audience in the world. The numbers are impressive for a relatively young industry but it’s a considerable market that can expand content monetization ecosystem to millions of potential customers. This partnership with esports club GameWard continues for a second year and aims to bring more and more value to both players and fans of esports.
Audience Monetization and Retention in the Media Industry: Challenges and Solutions
The media industry is undergoing a major transformation, driven by technological advances and changing consumer habits. Competition for consumers' attention is intense, and the media must manage increasing amounts of data while ensuring real-time broadcasting. These technical and operational challenges call for robust solutions adapted…