Digital Virgo signs an exclusive contract with M Radio

The Number 1 Radio on french music, M Radio, has chosen Digital Virgo and its DV Live solution to manage its interactivity programs. An exclusive partnership that will support the media in monetizing its audiences across all the radio operations.

Digital Virgo’s french teams are rolling out their DV Live solution to support M Radio in the implementation of SMS contests. A global solution that allows the radio to engage and retain its listeners with interactivity programs, combining entertainment and profitability.

As a key telecom operators’ partner worldwide, Digital Virgo is able to provide the media with a single telephone number, directly connected to the Operators’ billing system. A high-performing technical solution, enabled by a single management interface and a tailor-made support from a dedicated team of experts.

Their latest operation included M Radio offering up to 10 000 euros to its audience. From November 9th to 16th, radio listeners were invited to send the M RADIO code by SMS to 7 20 18 to participate and try to win this exceptional prize.



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