Best App Acquisition Campaign 2020

Best App Acquisition Campaign EMEA 2020. Silver winner!

Addict Mobile, the Group's brand dedicated to mobile app ecosystem, is proud to win the Silver Award for Best App Acquisition Campaign EMEA at SMARTIES 2020 organized by the MMA. This competition rewards the best strategic dispositions within the mobile ecosystem. This award reinforces Addict Mobile’s position as a leader in performance-based mobile acquisition campaigns, aiming with each partnership to exceed the objectives set by its customers.
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The video presented for this competition revealed the results of the campaigns conducted with Bodeboca, the leading wine retailer in Spain and a brand of the Pernod Ricard Group. Thanks to a long-standing partnership, Addict Mobile and Bodeboca were adapting to this particular sanitary period.

As local delivery of products drastically jumped during this period, the challenge was to maintain performance while increasing volumes, adjusting levers and adapting messages and creatives to this change in behavior. And it was a successful strategy :

Click here to view original web page at www.addict-mobile.com

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