EthioTelecom & Digital Virgo Introduce Gamified Challenges to Reward Subscribers  EthioTelecom & Digital Virgo Introduce Gamified Challenges to Reward Subscribers 

EthioTelecom and Digital Virgo add gamified challenges to the Ethioarena platform to boost subscriber engagement. This new feature allows all users to take part in interactive challenges and earn rewards at the end of each month.

Monthly Rewards for Top Performers

Each month, subscribers can join challenges directly on the Ethioarena platform. By completing tasks or reaching specific milestones, they earn points and climb the leaderboard.

The top performers are announced at the end of the month and receive tangible rewards, encouraging continuous participation and loyalty.

Pictures from recent rewards

Turning Use into an Interactive Experience

Gamification goes beyond entertainment; it’s about integrating game-inspired mechanics such as personalized challenges, point systems, leaderboards, and badges to drive engagement.  

Through these elements, Ethioarena subscribers become active participants: they can track their progress, compete with others, unlock rewards, and reach new milestones. This transforms a passive viewing experience into a dynamic and motivating journey, where interaction and achievement foster lasting interest. 

The Result: Stronger Retention and Long-Term Value 

For EthioTelecom and Digital Virgo, the formula is clear: gamification + rewards = stronger engagement and loyalty. By making every interaction fun, rewarding, and meaningful, Ethioarena becomes more than just a service, it evolves into an ecosystem where subscribers feel recognized and valued.

This approach encourages consistent participation, reduces churn, and builds long-term retention.  

Like the article? Spread the word.

Like the article?
Spread the word.

More news ...

More news ...