A year of Data at Digital Virgo
In 2019, more than 370 Billion lines of Data have been collected and managed by Digital Virgo’s teams. Data from transactions and marketing campaigns. Discover One Year of Data at Digital Virgo…
PlayVOD, a Premium VOD platform for Zain in Kuwait
Zain, leading Telecommunications Company, has just announced the launch in Kuwait of our VOD product: PlayVOD.
MBC Group launches its new channel, MBC5 and continues to rely on Digital Virgo by choosing its DV Live solution for the management of its interactivity programs.
A trusted partnership Digital Virgo and its DV Live solution have been chosen by the pan-Arab media to manage all interactivity programs of its new channel. This collaboration is part of the continuity of a partnership of more than 10 years between the two Groups: MBC and Digital Virgo. Media expert on the Maghreb area […]
DV Live by Digital Virgo teams develop a new exclusive and interactive operation for Antenne Réunion
DV Live’s expertise offers tailor-made interactivity programs for the Media. Innovative concepts adapted to the environment and the personality of the Media. Let’s take a look at the “Golden Ticket” operation created for Antenne Réunion.
Social networks, the two-headed giants of Digital Marketing
There are the social networks we use every day, the ones that allow us to exchange, to share, to scrutinize… And then there are the social networks that sell, transmit and roll out advertising. Between editorial content strategies and media buying, Digital Virgo’s specialists reveal their secrets to master these two-headed giants.
Virgin Radio and DV Live by Digital Virgo, a winning duo
Virgin Radio continues to trust Digital Virgo and its DV Live solution to manage its interactivity operations. This new season started with the contest “Gagne 1 an de loyer” (Win a year’s rent) in Camille Combal’s Virgin Tonic radio show.
#INFODV – SMS Campaigns
? The perfect place for brands to keep in touch with their users, is where their clients are… ? On their mobile. SMS ? is the perfect tool to have a direct communication channel between customers and brands. Discover DV Contact by Digital Virgo
Payment of bus tickets via phone bill using SkyCash mobile application
SkyCash is the largest platform of urban services such as bus tickets in Poland. From the beginning of July 2019, a new payment method has been launched in the application. Users of mobile operator PLAY can now buy bus tickets and pay for them from phone bill (Direct Carrier Billing).
Discover country ranking by CPI, Cost Per Install
The CPI, Cost Per Install, is one of the most famous metrics of the mobile marketing ecosystem. It gives the opportunity to measure advertising budget. Discover in this post how CPI is closely linked to the country of distribution.
Pay for parking via phone bill by just sending an SMS
Digital Virgo connects Play and SkyCash to its Direct Carrier Billing solution, DV Pass. An efficient partnership for an innovative service: the first mobile payment for a ticket service paid from an operator’s phone bill in Poland.