{"version":"1.0","provider_name":"Digital Virgo","provider_url":"https:\/\/www.digitalvirgo.com\/fr\/","author_name":"Communication Digital Virgo","author_url":"https:\/\/www.digitalvirgo.com\/fr\/author\/communication\/","title":"4 conseils pour am\u00e9liorer le ciblage de vos publicit\u00e9s digitales &#8226; Digital Virgo","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"l1UEqSPPO1\"><a href=\"https:\/\/www.digitalvirgo.com\/fr\/tips-to-successfully-target-digital-ads\/\">4 conseils pour am\u00e9liorer le ciblage de vos publicit\u00e9s digitales<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.digitalvirgo.com\/fr\/tips-to-successfully-target-digital-ads\/embed\/#?secret=l1UEqSPPO1\" width=\"600\" height=\"338\" title=\"\u00ab\u00a04 conseils pour am\u00e9liorer le ciblage de vos publicit\u00e9s digitales\u00a0\u00bb &#8212; Digital Virgo\" data-secret=\"l1UEqSPPO1\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.digitalvirgo.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/www.digitalvirgo.com\/wp-content\/uploads\/2020\/08\/4-tips-to-target-ads.png","thumbnail_width":1000,"thumbnail_height":525,"description":"Dans un contexte de concurrence accrue et d\u2019augmentation des d\u00e9penses publicitaires digitales, la mise en place d\u2019une strat\u00e9gie de ciblage efficace s\u2019impose comme moyen d\u2019am\u00e9lioration des performances de vos campagnes. Au sein de Digital Virgo, nos experts DV AdTech, travaillent sur la personnalisation des messages. Nous disposons de 30 gestionnaires de trafic exp\u00e9riment\u00e9s qui comptent \u00e0 leur actif plus de 35.000 campagnes de marketing et 100 M \u20ac d\u2019achats m\u00e9dias chaque ann\u00e9e. Dans cet article, vous trouverez 4 conseils cl\u00e9s pour cibler efficacement vos campagnes publicitaires."}